Frazer pricing vs LeftLane pricing:Pay what you pay Frazer for a year.
Switch to LeftLane and we match your whole Frazer bill for your first 12 months, add-ons included. No migration fees.
Updated . Frazer prices from Frazer’s pricing page.
How much do Frazer and LeftLane cost?
Frazer Desktop is $129 a month and Hosted Frazer starts at $199 a month, according to Frazer’s pricing page.1 LeftLane is $249 a month per location, with unlimited users, text payment reminders and e-sign included. Dealers who switch from Frazer pay what they pay Frazer today for their first 12 months.
- Frazer Desktop
- $129 a monthOr $1,299 a year.1
- LeftLane
- $249 a monthPer location. Unlimited users.
- LeftLane, first year
- Your Frazer billMatched for 12 months when you switch.
What would you pay in your first year?
We filled in Frazer’s published prices. Add what you pay on top each month and see your LeftLane price. In most cases, dealers save money by switching.
Your numbers
For your first 12 months you pay $129 a month, the same as your Frazer bill today. That is $120 a month under our regular price.
An estimate from the numbers you enter. Bring a recent bill to your demo and we will confirm your price.
How does the LeftLane price match work?
We match your whole Frazer bill, counting the services you pay for on top of the subscription.
Show us what you pay
Your Frazer subscription, plus what you pay each month for things like texting and e-sign.
We match the total for 12 months
That is your LeftLane price for your first year. If you already pay more than $249, you pay $249.
Then it is $249 a month
Per location, with unlimited users. No onboarding fees, no migration fees, and you can cancel anytime.
The price match is for dealerships switching from Frazer. You never pay more than LeftLane’s regular price.
What is included in each price?
Frazer’s base price includes inventory, sales, forms printing, BHPH and accounting.1 The differences are in what sits outside it.
| Item | Frazer Desktop | Hosted Frazer | |
|---|---|---|---|
| Monthly price | $249 per location | $1291 | From $1991 |
| Users | Unlimited, included | Not listed on its pricing page1 | A license per person, one computer at a time2 |
| More locations | $249 each. Ask us about a multi-location discount | Not listed on its pricing page1 | $300 a year for each additional address2 |
| Text reminders | Unlimited SMS payment reminders, included | Through a third-party texting provider3 | |
| E-sign | Built in on desktop and mobile | A DocuSign account plus DocuSign’s print driver4 | |
| BHPH and accounting | Included | Included1 | |
| Runs on | Any browser, iPhone and Android | Windows 10 or 11 PCs5 | A Windows PC with internet. Mac through Remote Desktop, with limited support2 |
| Getting started | No onboarding fees. No migration fees | Frazer says “no setup costs or hidden fees,” with free on-site installation and training in most states1 | |
Why can a Frazer bill be higher than $129?
Frazer’s own pages point to services you set up outside the subscription. We do not know what you pay for them, which is why the calculator lets you fill them in.
What sits outside the subscription
- A texting provider. Frazer texts through third-party providers such as Textmaxx Pro.3
- An e-sign account. Frazer’s manual uses DocuSign for e-signatures.4
- Remote access software. Frazer’s FAQ points to third-party remote desktop tools for working away from the office.6
- User licenses and extra locations. On Hosted Frazer, each person needs a license and each additional address is $300 a year.2
- A server PC and a wired network. Frazer Desktop runs from a main computer, and Frazer says you may need a local technician to set up the network.7
Everything your dealership needs.
$249 / month per location
For every dealership switching from Frazer, and new dealerships with no data to import. BHPH dealers must offer LeftLane Payments for account collections.
No onboarding fees · No migration fees · Cancel anytime
Multiple locations? Talk to us for a discount.
- Unlimited users
- Unlimited legal form printing
- Unlimited SMS payment reminders
- Inventory and deal desking
- F&I and deal structuring
- Collections and payments
- E-sign on desktop and mobile
- Accounting and QuickBooks
- Web and dealer mobile app
- U.S.-based support
What do dealers get for the price?
2.5 hours a day, per employee
“LeftLane has saved each of my employees two and a half hours per day and let me grow without adding help.”
Every account converted
“LeftLane converted every piece of data from our accounts. The onboarding and training was a seamless process. I was terrified to switch, but they made it easy.”
20% growth in 4 months
“Switching to LeftLane from Frazer has saved me time on collections to focus on growing my business. We have grown 20% in the 4 months after switching.”
Frazer and LeftLane pricing: common questions
How much does Frazer cost?
Frazer Desktop is $129 a month, $387 a quarter or $1,299 a year. Hosted Frazer starts at $199 a month. Frazer's pricing page says the base price includes inventory, sales, forms printing, buy here pay here and accounting.
How much does Hosted Frazer cost?
Hosted Frazer starts at $199 a month. Frazer's help manual says each person needs their own user license, and each additional location costs $300 a year.
How much does LeftLane cost?
LeftLane is $249 a month per location. That includes unlimited users, unlimited legal form printing, unlimited SMS payment reminders, e-sign, accounting with QuickBooks, the dealer mobile app and U.S.-based support. There are no onboarding fees and you can cancel anytime.
What does the LeftLane price match cover?
Your whole Frazer bill. We add up what you pay each month for Frazer and the services you use with it, such as texting and e-sign, and match that total for your first 12 months. If you already pay more than $249 a month, you pay $249.
Does it cost anything to move my data from Frazer?
No. LeftLane charges no data migration fees and no onboarding fees.
Is there a discount for more than one location?
LeftLane is $249 a month per location. If you have more than one location, talk to us about a multi-location discount.
Do I have to sign a contract?
You can cancel LeftLane anytime.
Does LeftLane charge per user?
No. Unlimited users are included in the $249 a month price, so everyone on your team gets their own login.
Frazer prices and details on this page come from Frazer’s own website and help manual, checked November 5, 2026. The numbers in the page link to the exact source.
- Frazer pricing, checked November 5, 2026
- Frazer help manual: Hosted Frazer, checked November 5, 2026
- Frazer help manual: Text Messaging, checked November 5, 2026
- Frazer help manual: Using DocuSign in Frazer, checked November 5, 2026
- Frazer system requirements, checked November 5, 2026
- Frazer help manual: Frequently Asked Questions, checked November 5, 2026
- Frazer help manual: Networking Frazer, checked November 5, 2026
- Texas OCCC: reviewed motor vehicle software vendors, checked November 9, 2026