Switching from Frazer? Pay what you pay today for a year →

LeftLane vs Frazer:Built for dealers in the AI era, not the 1980s.

Frazer is a Windows program. LeftLane runs in any browser and on your phone, with texting, payments, e-sign and AI built in.

Book a demo How switching works

Updated . Every Frazer detail comes from Frazer’s own website and help manual.

On Frazer Desktop

Your week includes

  • Keep the server PC on and awake so backups run1
  • Run updates by hand, with Frazer closed on every workstation2
  • Set up remote desktop software to work from home3
  • Sign up with a separate texting provider to text customers4
  • Send e-sign paperwork through a DocuSign print driver5
On LeftLane

Open a browser.

That is the whole setup. Texting, payments and e-sign are already inside. Work from the lot, the auction or home. Even Hawaii.

PCMacChromebookTabletiPhoneAndroid
The short answer

What is the difference between LeftLane and Frazer?

LeftLane and Frazer are both dealer management systems (DMS) for independent and buy here pay here (BHPH) used car dealers. Frazer is a Windows desktop program, sold since 1985, with a hosted version of the same program.6,7 LeftLane is cloud software that runs in any browser and on iPhone and Android, with text payment reminders, customer payments, e-signature and AI built in.

Runs on
Any browser, any phoneFrazer needs a Windows 10 or 11 PC.8
List price
$249 a monthPer location, unlimited users. Frazer Desktop is $129; Hosted starts at $199.9
Your first year
Your Frazer billWe match what you pay Frazer today for 12 months.
Switching
One weekendWe move your Frazer data. No migration fees.
Side by side

How do LeftLane and Frazer compare, job by job?

Twelve jobs every lot does. The small numbers link to the Frazer page each fact came from.

LeftLane vs Frazer feature comparison. Frazer details checked November 5, 2026. Prices and features can change.
JobFrazer
Runs onAny browser: PC, Mac, Chromebook, tabletWindows 10 or 11 only. Not available for Mac or Chromebook8
Working from homeLog in from anywhereFrazer’s FAQ points to third-party remote desktop software3
UpdatesNothing to install or runReleased weekly, not automatic. Run from the server with Frazer closed on every workstation2
UsersUnlimited users includedHosted Frazer: a user license per person, one computer at a time7
Text remindersUnlimited SMS payment reminders included, sent automaticallyThrough a third-party texting provider4
E-signBuilt in on desktop and mobile, including Texas Law 553 contractsA DocuSign account plus DocuSign’s print driver5
Phone appThe full DMS: deals, desking, accounts, paymentsSidekick, an inventory and photo app10
Customer paymentsBuilt in, with a customer portal and app to pay and see the loanFrazerPay, with online payments through PayMyCar11
Auto PayCustomers turn Auto Pay on in the LeftLane Customer appRecurring payments are processed from a pop-up when Frazer opens, or from a menu11
CollectionsText reminders with one-tap pay links, plus Ask AI to sort your accountsCollections Tool: a sortable list of accounts to work as a call list12
Reports and AIAsk AI in plain English, and a ChatGPT app on your live dataSet reports that open as PDFs, and CSV exports. No AI features listed on its site13,14,6
Price$249 a month per location. First year matches your Frazer billDesktop $129 a month. Hosted from $199 a month9
Your back office

What does each system need at your lot?

Frazer Desktop installs on one main computer that acts as the server. Your other PCs connect to it over the office network, which Frazer recommends you hardwire.15 LeftLane needs a browser.

Frazer Desktop setup: a server PC that must stay on, two workstations wired to it, an impact printer, and a home PC that connects by remote desktop.Before: Frazer DesktopServer PCFrazer30 folder sharedMust stay on and awakeRuns updates and backupsWorkstationWired to the serverWorkstationWired to the serverImpact printerPre-printed formsHome PCRemote desktop app
LeftLane setup: nothing at the lot. Any computer, the LeftLane Dealer app, the LeftLane Customer app and a computer at home all connect straight to LeftLane.After: LeftLaneRuns in any browserNo server PC at the lotAny computerPC, Mac, ChromebookDealer appiPhone and AndroidCustomer appPay, turn on Auto PayFrom homeLog in from anywhere

The Frazer side follows Frazer’s networking, technical specifications, system requirements and remote desktop pages.15,16,8,17 Hosted Frazer moves the program to a server Frazer manages. In Frazer’s words it is “the same Frazer you are using now, just running on an Amazon Cloud server,” reached from a Windows PC.7

A day at the lot

What changes in a normal day?

Same dealer, same Tuesday. An illustration built from Frazer’s help manual and what LeftLane does today.

  1. 8:00 AMOpen up
    Frazer

    The server PC has to be up and running before the other workstations can work.16

    LeftLane

    Open a browser on any computer or phone. You are in.

  2. 10:30 AMBuyer signs from home
    Frazer

    Switch your printer to the DocuSign driver, print the forms into an envelope, then place the signature fields in DocuSign.5

    LeftLane

    Send the deal for e-signature from LeftLane. The buyer signs on a phone.

  3. 1:00 PMPayments are due
    Frazer

    Send a batch text through your texting provider, then sort the Collections Tool and work it as a call list.4,12

    LeftLane

    Reminders already went out by text, each with a pay link. You call only the people who have not paid.

  4. 4:30 PMAt the auction
    Frazer

    Sidekick, Frazer’s phone app, covers inventory: scan a VIN, take photos, check vehicle details.10

    LeftLane

    Check inventory, desk a deal and take a card payment in the LeftLane Dealer app.

  5. 9:00 PMAt home
    Frazer

    Remote desktop into the office PC, which has to stay on and awake. One person per computer at a time.3,17

    LeftLane

    Log in from the couch. Or from Hawaii.

Built in, not bolted on

What comes inside LeftLane that you add on to Frazer?

Texting, payments, e-sign and AI are part of LeftLane itself. There is no second vendor to sign up with and nothing to connect.

Illustration with sample data

Get paid without picking up the phone.

Payment reminders go out by text automatically, each with a pay link. Customers pay by card or ACH, or turn on Auto Pay in the LeftLane Customer app.

Illustration

Sign the deal on a phone.

E-sign is built into LeftLane on desktop and mobile, including Texas Law 553 contracts. No separate e-sign account and no print driver.

Illustration with sample data

Ask your accounts a question.

Ask AI turns plain English into filters and sorting on your account list. The LeftLane ChatGPT app answers from your live dealership data.

Price match guarantee

Pay what you pay Frazer for a year.

Switch to LeftLane and we match your whole Frazer bill for your first 12 months, add-ons included. No migration fees. No onboarding fees. Cancel anytime.

See your price Book a demo
Frazer Desktop today9$129/mo
LeftLane regular price$249/mo
Data migration$0
LeftLane, your first year$129/mo

Example for a dealer on Frazer Desktop with no add-ons.

Switching

How hard is it to switch from Frazer?

We move your Frazer data for you. Most dealers switch over a weekend, and some are done in about 10 minutes.

What comes with you

LeftLane has a dedicated Frazer importer. Your customers, accounts and balances arrive in LeftLane, so Monday picks up where Friday left off.

  • Customers and co-buyers
  • Vehicles and inventory
  • Deals and contracts
  • Finance accounts and balances
  • CPI policies
  • Side notes and special messages

Read the switching guide →

A typical switch

Close out on Friday, open in LeftLane on Monday. There are no migration fees.

FridayClose out in Frazer
Saturday and SundayWe move your data
MondayOpen in LeftLane
Testimonials

What do dealers say about LeftLane?

2.5 hours a day, per employee

“LeftLane has saved each of my employees two and a half hours per day and let me grow without adding help.”
Griffin PlagensOwner of Driven Auto

Every account converted

“LeftLane converted every piece of data from our accounts. The onboarding and training was a seamless process. I was terrified to switch, but they made it easy.”
Albert GarciaOwner of Garcia Auto Sales

20% growth in 4 months

“Switching to LeftLane from Frazer has saved me time on collections to focus on growing my business. We have grown 20% in the 4 months after switching.”
Russell PruskiOwner of Pruski Auto Sales
Reviewed in TexasOn the Texas OCCC list of reviewed motor vehicle software vendors.18
All 50 statesRate caps worked out on every deal for your state.
Real humans on the lineU.S.-based support comes with every plan.
No stringsNo onboarding fees. No migration fees. Cancel anytime.
The honest part

When is Frazer still the right choice?

Frazer has served used car dealers since 1985 and says more than 19,000 dealers use it.6 It is a fair choice for some lots.

Stay on Frazer if

  • You run one lot from one Windows PC, and you have no plans to work from anywhere else.
  • You depend on a Frazer integration that LeftLane does not have yet. Ask us first. Our list is growing.
  • Your paperwork runs on pre-printed forms and an impact printer, and you want to keep it that way.

If none of that sounds like you, the fastest way to decide is to see LeftLane with your team.

Book a demo
FAQ

LeftLane vs Frazer: common questions

Is LeftLane more expensive than Frazer?

On list price, yes. Frazer Desktop is $129 a month and Hosted Frazer starts at $199 a month, according to Frazer's pricing page. LeftLane is $249 a month per location, with unlimited users, text payment reminders and e-sign included. For your first year, LeftLane matches what you pay Frazer today, counting your whole bill, and there are no migration fees.

Can you run Frazer on a Mac?

No. Frazer's system requirements say it needs Windows 10 or 11 and is not available for Mac or Chromebook. With Hosted Frazer, a Mac connects through Microsoft's Remote Desktop app, and Frazer says its support for that is limited. LeftLane runs in any browser on a Mac, PC, Chromebook or tablet.

Is Hosted Frazer a cloud DMS?

Hosted Frazer is the Frazer desktop program running on a cloud server that Frazer manages. Frazer's help manual describes it as the same Frazer, running on an Amazon cloud server, that you reach from a Windows PC. LeftLane was built for the browser, so there is no client program to install and no Windows requirement.

How long does it take to switch from Frazer to LeftLane?

Most dealers switch over a weekend, and some are done in about 10 minutes. LeftLane has a dedicated Frazer importer and moves your data for you. There are no migration fees.

What data moves from Frazer to LeftLane?

LeftLane's Frazer importer brings over customers and co-buyers, vehicles and inventory, deals and contracts, finance accounts and balances, CPI policies, side notes and special messages.

Does LeftLane have e-signature?

Yes. E-sign is built into LeftLane on desktop and mobile, including Texas Law 553 contracts. It is part of the product, so there is no separate e-sign account to set up.

Does Frazer have a mobile app?

Yes. Frazer Sidekick is an app for iPhone and Android that covers inventory: scan a VIN, take vehicle photos and view vehicle details. LeftLane has two apps. LeftLane Dealer handles deals, desking, accounts and card payments. LeftLane Customer lets your customers see their balance, pay and turn on Auto Pay.

Does LeftLane work in my state?

LeftLane is available in all 50 states. It works out the maximum rate allowed on each deal under your state's cap. LeftLane is also on the Texas OCCC's list of reviewed motor vehicle software vendors.

Sources

Frazer details on this page come from Frazer’s own website and help manual, checked November 5, 2026. The numbers in the page link to the exact source.

  1. Frazer help manual: Backup, checked November 5, 2026
  2. Frazer help manual: Updates, checked November 5, 2026
  3. Frazer help manual: Frequently Asked Questions, checked November 5, 2026
  4. Frazer help manual: Text Messaging, checked November 5, 2026
  5. Frazer help manual: Using DocuSign in Frazer, checked November 5, 2026
  6. Frazer home page, checked November 5, 2026
  7. Frazer help manual: Hosted Frazer, checked November 5, 2026
  8. Frazer system requirements, checked November 5, 2026
  9. Frazer pricing, checked November 5, 2026
  10. Frazer help manual: Frazer Sidekick, checked November 5, 2026
  11. Frazer help manual: Electronic Payments, checked November 5, 2026
  12. Frazer help manual: Collections Tool, checked November 5, 2026
  13. Frazer help manual: Reports, checked November 5, 2026
  14. Frazer help manual: Export Data, checked November 5, 2026
  15. Frazer help manual: Networking Frazer, checked November 5, 2026
  16. Frazer help manual: Technical Specifications, checked November 5, 2026
  17. Frazer help manual: Google Remote Desktop, checked November 5, 2026
  18. Texas OCCC: reviewed motor vehicle software vendors, checked November 9, 2026

See it before you switch.

Bring your team to a demo. If you switch, we move your Frazer data and match your Frazer bill for a year.

Book a demo How switching works