Free dealer website check
How does your dealer website stack up?
Enter your website. We test it as a phone would with Google’s PageSpeed Insights, then ask 7 quick yes-or-no questions about what buyers can do on it. It takes under a minute, and we don’t save anything.
The checklist
What a dealer website should do for buyers.
Buyers can apply for financing on your site
A secure credit application that goes to RouteOne in one click.
Cars you add in your DMS show up on your site without retyping
Add a car in LeftLane and it’s on your site in about an hour.
Sold cars come off your site and listing sites the same day
Mark it sold in LeftLane and it comes down everywhere on the next update.
Carfax or AutoCheck reports on every car
Report buttons on every car, using your own Carfax or AutoCheck account.
A payment or down payment shown on every car
Show a weekly payment, down payment or price on every car, plus a payment calculator.
Customers who financed with you can pay on your site
A “Make a payment” button on your site, with Auto Pay.
New leads text your phone right away
Lead alerts by text and email with the car attached, plus a copy to your CRM.
FAQ
About the check.
What does the free dealer website check test?
It runs your site through Google PageSpeed Insights as if on a phone. It checks for HTTPS, mobile speed, a phone-friendly layout, a page title and description, and whether Google is allowed to list it. Then it asks seven questions, like whether buyers can apply for financing or see a history report.
Is my website address stored?
No. Your browser sends the address straight to Google’s free PageSpeed Insights tool. LeftLane never sees or saves it.
What is a good mobile speed score for a dealer website?
Google rates 90 to 100 as good and 50 to 89 as needing work. Inventory pages with lots of big photos often score lower. Aim for the main content to show up within about 2.5 seconds.